Professional Photographic Services

Inchape's Mercedes Oxford Automotive HDR Photography January 8th 2016 @ 8:44pm

Our automotive photography team provide a unique photographic service called HDR Photography. HDR Photography is a photographic technology that provides far greater image quality, colour, tonal range and clarity than traditional photographic methods can provide.

Not to be confused with HD Photography which is basically high definition imaging that most professional digital cameras provide? HDR Photography goes way beyond HD images.

We are unique in offering our HDR Photographic services and have worked hard in educating a number of leading automotive manufacturers and automotive dealerships about the huge benefits of using our HDR photography. Indeed, many of these automotive organisations have invested millions in developing class leading dealerships and have made extensive use of our property HDR Photography for both the on-going construction images and the final showroom photographs for corporate presentations and marketing.

Whilst attending a HDR photo-shoot for Inchcape at their Mercedes dealership in Oxford, we took time out to also photograph Inchcape’s Toyota dealership that located just around the corner from Inchcape’s Mercedes dealership.

We have been providing our unique automotive HDR photographic servicers too many leading automotive organisations across the UK who want to create a high impact impression through both their online and printed media products.

A select number of our automotive clients have engaged our HDR photographic services to capture the construction of their new and refurbished automotive dealerships through to the final showroom shots.

In addition to the amazing results that HDR photography can provide, our clients find the actual process of photographing their expensive vehicles to be far less risky as all we need is a high definition camera and a tripod. We do NOT need to be dragging cumbersome lighting rigs and battery power packs and light units across their showrooms and the issue this can cause.

inchape's Mercedes dealership Oxford


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What is HDR photography? What are its benefits?
What is HDR Photography?

Traditional images – V – HDR images
What is HDR photography?


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